Re was my senior thesis project and it is a lifestyle brand that focuses on living a more organic, sustainable life. It primarily focuses on home decor products, but also provides customers tips on how to reduce the use of chemicals in their home.
Deliverables: Full Brand Identity including, Logos, Print Catalog, Website, and Packaging
Art Direction: Scott Laserow
Catalog Photography: Heather Shertzer
Everest is a website that provides anyone planning to approach the largest summit in the world with all of the information needed to survive the climb. The phone app provides climbers with a way to connect with one another and keep track of vital information while on their journey to the summit.
Deliverables: Website & Phone App
Art Direction: Keith Somers
Well-Versed is a poetry publishing company that is far from traditional, instead of publishing books of poetry, they take a guerrilla approach, displaying poetry around cities.
Deliverables: Full Brand Identity, including Logo, Identity Manual, Website, and Collateral
Art Direction: Alice Dreuding
Catalog Photography: Heather Shertzer
Joseph Walsh is an Irish furniture designer. This catalog displays his work by comparing each piece with different natural elements, because he is greatly inspired by nature and organic forms.
Deliverables: Print Catalog
Art Direction: Kristin Vongvixay
Catalog Photography: Heather Shertzer
These posters were created for a poster competition for the One Show and the theme was “Children & Technology.” Using these posters as advertisements for a children’s book publishing company, I took the approach that parents should not replace bedtime stories with screen time.
Deliverables: Posters
Art Direction: Dermot MacCormack
This is a lyric book created for the lyrics to Iron & Wine’s The Trapeze Swinger. I wanted to give the book a circus feeling to go along with the title of the song and each page tells the story of the particular verse. Along with the lyric book I created a short animation that adds movement to the first spread.
Deliverables: Lyric Book, CD, Album Cover, and Animation
Art Direction: Dermot MacCormack
Teen Kitchen, is a collection of summer culinary classes for teens provided by the International Culinary Center. This is a type catalog, providing all of the dates and times of the different classes and informing readers of everything there is to know about the programs.
Deliverables: Print Catalog
Art Direction: Kristin Vongvixay
The Golden Age of Hollywood was full of scandal, superstars, and amazing films and this website provides viewers with information about all three of these topics.
Deliverables: Website
Art Direction: Al Duca
An invitation to the filming of the Apollo 11 Moon Landing, the aesthetic draws from that of the film clapper used in Stanley Kubrick’s The Shining, as conspiracy theorists believe there are strong references to Kubrick's involvement in the moon landing in this film. The invitation also emphasizes the confidentiality that would go along with an event like this.
Deliverables: Invitation, Reply Card, DVD, Commemorative Cinema Clapper, and Film Strip
Art Direction: Dermot MacCormack
Product Photography: Heather Shertzer
48 Hours in Nashville is a travel guide that provides information on must-see events and activities to participate in while visiting Nashville for only 48 hours.
Deliverables: Print Travel Guide, Website, Phone App
Art Direction: Aaron Richardson
Drink • Dine • Dance is restaurant where you can watch live dance performances in different styles from around the world, along with a diverse palette of dance styles, the foods sold are worldly as well.
Deliverables: Brand Identity, including Logo, Menu, and Packaging
Art Direction: Stephanie Knopp
Product Photography: Mike Pilla
Tasked with creating a catalog that informs readers about the work of a variety of different sign painters from across the country, I chose to focus greatly on the hand painted feeling of their work. Each sign painter began their careers in different ways, and they each have their own personal style that I wanted to highlight.
Deliverables: Print Catalog
Art Direction: Stephanie Knopp